الملتقى العربى الثانى للتسويق السياحى الإليكترونى

برعاية فندق سفير القاهرة ونقابة التجارة الالكترونية

الأستاذة / إمتنان صادق
المدير الإقليمى للعلاقات العامة بفنادق سفير

المهندس/ خالد محمد خالد
النقيب العام لنقابة التجارة الإليكترونية والتسويق الإليكترونى


المهندس/ عبد الرازق محمد خالد


وذلك فى الفترة من السبت 22 يونيه اليوم الأول للمؤتمر
إلى الخميس 27 يونيه
وذلك بفندق سفير وجامعة القاهرة



The Power of E-Marketing In Tourism


Offline and Online Marketing


Who participates this session :

1-Tourism ministries employees
2-Travel agencies and authorities
3-The managers of tourist villages
4-Resorts managers
5-Resp. of Vacation Packages and cruises
6-Hotels Marketing managers
7-Students of Tourism Faculties
8-Who looking for new Job
9-All hotels employees
10-Air lines marketing managers
11-Tourism Guides

--- Offline Marketing (Commercial Plan of Action) :

. Fan Trips for Travel Agents, Writers and Media people.

. Fan trips Year round/ No. of guest / No. of rooms Single /Double / No. of
nights/Total Amount

. Market Segment Orientation
. SMS Campaign

. Media : Newspaper - Magazine - Directories & Advertising

. Printing Materials :

(Flyer/brochure/fact sheet/greeting card/invitation/ roll up business card / /menus/poster/certificates/client Comment/Folder……….etc)

--- Online Marketing Tools that works with TOURISM

. Search Engines Marketing (SEM)
. E-mail marketing
. Site design for e-marketing ( e=word of mouth )
. Search engine marketing SEM( SEO & CPC )
. Banner advertising
. Affiliate marketing
. Research (google analytics)
. Affiliate Marketing
. CPC ( Cost per click )

# Top 10 E-Marketing tools

- Certificates :

Accreditation body for e-marketing and e-commerce Certifications
Certifications now offered in over 20 countries
Represent certified EC Club membership
Recognized globally
Extensive e-marketing resources


Date of Meeting :

From Saturday June 22 To
Thursday June 27 , 2013

Place of course :

First day in Safer hotel :

Saturday , June 22 , 2013 - From 9 am to 5 pm.

(Safir Hotel Cairo, 138 Orman, Dokki , Giza , Egypt).

From Sunday 23 , to Thursday 27 , 2013 in Cairo University.

Register your seat :

Cairo : 01145151198 - 01112032029
Alexandria : 01145151196 - 01148554234

- Cost : 600 EGP

for more information:



The Power of E-Marketing In Tourism Video

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